A friend and youth group leader in South Texas reached out to rebrand their youth group in an effort to present a more modern look and stay up to date with visuals. Their previous color scheme, a combination of blue and purple, was due for a refresh and we opted for these brighter tones to lighten up the overall feel of the designs. Taking inspiration from simple logo marks and monograms, I crafted a simple yet bold monogram that could seamlessly function as a standalone logo mark or in conjunction with the coordinating logotype.

Below, you'll find a selection of mockup examples and concepts showcasing the versatility and impact of this rebranding effort.