DELIVERABLES.
ELEMENTS.
Logo Design, Color Palette, Typefaces, Design Elements, Website Elements, Invite Cards, Signage, Posters, Signage…
PROJECT OVERVIEW.
The Waiting Room series was created for Advent 2021 at Hope Chapel in Olathe, KS. This design spanned the entire season of Advent, incorporating a festive spirit of anticipation throughout the holiday season. The design elements adorned various materials, including print, signage, promotional items, and digital platforms such as the website, email design, and social media.
Drawing inspiration from the anticipation and excitement of the holiday season, the Waiting Room theme evoked the imagery of a beautifully decorated waiting room. The visuals loosely aligned with the overall Christmas campaign branding, which featured a line-work heavy style with elegant gold accents.
Creating a cohesive design style around a decorative border presented a unique challenge, as different materials required varying dimensions. To overcome this obstacle, a select few shapes were chosen to serve as the framework for the design. This approach allowed for effortless manipulation of the illustrations and decorative frames, ensuring consistency across all mediums.