This projects is for Bethel Church in Sellersville, PA. They came to me requesting to adapt their existing church logo into a youth logo and children’s logo, maintaining the essence of the original design while aligning with the specific ministries they would serve.

To achieve this, I refined the lines of the original logo and chose typefaces and color palettes tailored to each ministry's unique identity.

For the kids logo, we embraced a bright and fun aesthetic, incorporating shapes, subtle imagery, and animations to inject personality and visual interest. We opted for a standard, easily accessible typeface that could be seamlessly utilized by any volunteer assisting in design, applying variations in weight and italics to enhance the visual appeal. The easily accessible typeface ensures that the logo can be used consistently across all platforms, maintaining its visual impact and memorability.

This fun and engaging identity perfectly captures the spirit of childhood, creating a welcoming and inviting atmosphere for kids. The bright colors and playful shapes spark imagination and encourage creativity, while the subtle imagery and animations add a touch of personalization.

See Bethel Youth here.