DUET

Duet celebrates love and individuality.
It's for the bride who believes in self-love and true love.
Who has a story and style that's all their own.
Who dreams of a wedding that's effortless and romantic.
Find the sparkling touch for your forever era.

While working in-house with Essence of Australia, I had the opportunity to work on a logo for their upcoming accessory line. They began with a concept named "Duet." The aptly named theme captured the essence (no pun intended) of a bride and her chosen adornments, each playing a distinct role in the wedding day. The vision was a timeless elegance, infused with a touch of modern flair. We envisioned the typography itself acting as a love letter, its form conveying the message of everlasting grace.

Through an intentional juxtaposition of letters and thoughtful brainstorming, we aimed to create a logo that spoke volumes without the need for additional embellishments. However, after careful consideration and collaboration, the name and direction evolved into "Grace & Goddess."

Check out that project here.